Ubex is a global decentralised advertising exchange utilising artificial intelligence.
BitcoinChaser: What kind of problem, market deficiency or opportunity inspired you to launch your project?
Ubex: Digital advertising market has many problems, including low targeting efficiency, non-transparent counterparty relationships and a high level of fraud. As a result, all sides of the relationship suffer – advertisers overpay for each client involved, publishers receive lesser rewards and consumers of advertising are dissatisfied with its quality. Ubex proposes to solve these problems by combining all the advantages of programmatic technologies, neural networks and smart contracts in a single system.
BC: How will your project address this problem, market deficiency or opportunity in a unique way?
Ubex: The mission of Ubex is to create a global advertising ecosystem with a high level of mutual trust and maximum efficiency. Ubex provides a transition from the traditional pay-per-click scheme to the payment for targeted actions, which is the most fair and interesting model for all market participants.
Advertisers can automatically purchase ad slots using the Ubex system. Payment is made upon
fulfillment of targeted actions by users. Procurement of advertising takes place in real time using
programmatic technology on the basis of neural networks with the application of smart contracts.
BC: How do you think competition will develop in this segment of the market following your ICO?
Ubex: We are the first, who combines three technologies, programmatic, blockchain and neural networks. Implementing neural networks in blockchain project is going to be. new trend and we’re proud to be among the pioneers. Success of our project can lead to emergence of Ubex-like projects.
BC: For all those who have read your white paper and are still on the fence about contributing with your ICO, what can you tell them that could lead them to buy into your project?
Ubex: By Contributing to Ubex you’re helping to build a better future for everyone. As simple as that.
Read our full interview with Ubex on their project and the technology behind it.
Ubex ICO Details
21 May 2018
13 August 2018
Total Token Supply
4,000,000,000 UBEX tokens
1 UBEX Token = 0.00001 ETH